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Controversy Was My Strategy -Timaya

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Published

Wednesday, October 23, 2024 at 02:36 PM

Written by Love Patience Tarimoboere

Singer Inetimi Alfred Odom, popularly known as Timaya, has freshly opened up about how his decision to use controversy as a strategy, backfire.

Speaking in a recent interview on TV, yesterday, the ‘Dem Mama’ crooner said being controversial was a strategy, but the media overstretched it, which proved costly.

“My being controversial was a strategy but the press took it too far; they wanted to kill me. And back then, it wasn’t the internet; it was newspapers. When they publish it [controversial story], it goes on the street for one week before they publish another one. For that one week, you will be the topic of discussion,” he recalled.

“When you go to buy suya the next week, you will see your face in the newspaper that was used to wrap it.

So, it was really hard. And that time, I was the only one causing controversy. People thought I was crazy. My foundation as a Port Harcourt boy also played a role in me being controversial back then.”

Timaya explained that he made deliberate efforts to rebrand after his controversial strategy backfired.

The singer has been involved in several controversies in the past, including retrieving a car gift from his ex-girlfriend, actress Empress Njamah, after their breakup.

He also had beef with producer Nico Gravity years back.

Last year, his colleague, Terry G called him out over alleged debt in music royalties.

Timaya, reflecting on his journey thus far, noted that the only thing that has changed about him is the money he has now, while also emphasizing how much God has helped him so far. Looking at how far he has evolved from a plantain seller to a notable voice in the music industry, the singer says he looks better than where he is coming from.

“I’m not doing anything bad. I’m original. I’ve been like this all my life. The only thing I know that people can say is that I’m a very blunt guy, I speak my mind and I’m not afraid of anybody,” he said.

“How somebody sees me doesn’t bother me. I’ve gone past those things. What you think or how you think are like fried eggs and bread,” he stated.

Edited By: Chinedu Eze

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Controversy Was My Strategy -Timaya

Singer Inetimi Alfred Odom, popularly known as Timaya, has freshly opened up about how his decision to use controversy as a strategy, backfire.

Speaking in a recent interview on TV, yesterday, the ‘Dem Mama’ crooner said being controversial was a strategy, but the media overstretched it, which proved costly.

“When you go to buy suya the next week, you will see your face in the newspaper that was used to wrap it.

So, it was really hard. And that time, I was the only one causing controversy. People thought I was crazy. My foundation as a Port Harcourt boy also played a role in me being controversial back then.”

Timaya explained that he made deliberate efforts to rebrand after his controversial strategy backfired.

The singer has been involved in several controversies in the past, including retrieving a car gift from his ex-girlfriend, actress Empress Njamah, after their breakup.

He also had beef with producer Nico Gravity years back.

Last year, his colleague, Terry G called him out over alleged debt in music royalties.

“I’m not doing anything bad. I’m original. I’ve been like this all my life. The only thing I know that people can say is that I’m a very blunt guy, I speak my mind and I’m not afraid of anybody,” he said.

“How somebody sees me doesn’t bother me. I’ve gone past those things. What you think or how you think are like fried eggs and bread,” he stated.

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